Task 2- Case Studies-press pack

The press pack I looked at the on the magazine Vibe and the audience they base there magazine on is 55% for men and 45% for women, so they base there magazine more for men than women. The main age they go for is 21+ at 82% and they go least for 35+ at only 29%. They also show the employment rate at 65% of employed. There education at any college is 55% and currently in college is 20% so this shows that there are more in any college than currently in collage. The main race they go for is Black/African American which is 75% at the most percentage and the least at 1% for Asian. Vibe's press pack also tells us the annual subscription , rate base, single copy and readership.

Vibes publisher is SpinMedia, they are based on the pop culture. They started blog in 1999 and they got announced in 19 March 2009. It was published by Anthony Batt, Marc Brown, Kevin Woolery, and Steve Haldane.